Ready to end waste?

Not all plastics are the same. PET plastic is made to be remade. Always Recycle the 1.

Ready to end waste?

Join our mission to give every PET bottle the new life it’s designed to have. Always Recycle the 1.

Ready to end waste?

Safe and hygienic. PET plastic keeps our food and drinks fresh. Always Recycle the 1.

Ready to end waste?

Low carbon champion. PET plastic has a lower carbon footprint than glass or aluminium*. Always Recycle the 1.

(*Trayak, 2021)

Ready to end waste?

Not a single-use plastic. Reusable PET bottles can be refilled up to 25 times. Always recycle the 1.

Safe, recyclable, refillable: Meet PET plastic.

PET, or polyethylene terephthalate, is a lightweight and durable plastic that has been used for decades to package food and beverages. It has a low carbon footprint, is highly recyclable, and has been approved by safety regulators across the world.

Is reusable PET packaging the future?

Watch how reusable PET bottles are complementing recyclable bottles in Germany

About us

The Recycle the 1 campaign aims to spread awareness of the benefits of PET packaging and promote the recycling of PET bottles and trays. The campaign is funded by members of PETCORE EUROPE, the voice of the PET value chain in Europe.

Benefits of PET

PET is a popular choice for food and drinks due to its safe, lightweight, and recyclable nature. In fact, it is the most recycled plastic in the world – meaning that one bottle or tray can be made into a new PET product, over and over again.

Fully recyclable

Safe

Reusable

Circular

Convenient

Energy efficient